Every year at Cisco Partner Summit, we come together to do something I genuinely look forward to: recognizing the partners who are driving real transformation for customers and making a measurable difference in the market.

This year feels different, though. The AI era isn't coming. It's here. And the partners we're celebrating today aren't just keeping pace with change. They're leading it.

What It Takes to Win

These global awards are earned through superior business results and exceptional commitment to Cisco throughout FY25. Every winner demonstrated excellence across three critical areas: innovation, growing the business, and alignment with Cisco's strategy.

What does that actually mean? It means developing new solutions and transforming go-to-market strategies in creative ways. It means achieving measurable customer outcomes and substantial competitive wins. It means aligning with Cisco to deliver on what customers need: AI-ready data centers, future-proofed workplaces, and digital resilience.

These partners didn't just sell technology. They co-innovated with us, brought together the full power of our portfolio, and helped customers realize genuine value. They invested in their capabilities, grew across multiple Cisco architectures, and prepared proactively for the Cisco 360 Partner Program launching in January.

Introducing Our 2025 Global Award Winners

Our regional partners of the year represent the best of what partnership looks like across the globe:

• APJC Partner of the Year: ITOCHU Techno-Solutions Corporation
• Americas Partner of the Year: World Wide Technology
• EMEA Partner of the Year: Emircom

These partners have demonstrated outstanding performance across their regions, driving growth and delivering customer success at scale.

Excellence Awards

Our excellence awards recognize partners who are leading with specific technologies and capabilities:

• Networking Partner of the Year: BT Group (EMEA)
• Cloud and AI Infrastructure Partner of the Year: NetCloud AG (EMEA)
• Collaboration Partner of the Year: Data #3 Limited (APJC)
• Mass Scale Infrastructure Partner of the Year: World Wide Technology (AMER)
• Security Partner of the Year: CDW (AMER)
• SMB and Mid-Market Partner of the Year: Softcat Plc (EMEA)
• Enterprise Partner of the Year: World Wide Technology (AMER)
• Distributor of the Year: TD SYNNEX (AMER)
• Services and Software Excellence Partner of the Year: Data #3 Limited (APJC)
• Managed Services Partner of the Year: Bharti Airtel Services Limited (APJC)
• Commercial Partner of the Year: Presidio (AMER)
• Service Provider Partner of the Year: Telefónica (EMEA)
• Marketing Partner of the Year: Natilik (EMEA)
• Sustainability Partner of the Year: NTT Data (AMER)

New Award Categories for 2025

This year, we're introducing four new award categories that reflect where the market is heading and where we need to go together:

• Splunk Partner of the Year: Computacenter AG & Co. oHG (EMEA)
• Innovation Partner of the Year: dealMYtime Services Pvt Limited (APJC)
• Growth Partner of the Year: World Wide Technology Asia Pacific (APJC)
• Learning Partner of the Year: Skyline ATS (AMER)

What These Winners Have in Common

As I look at this year's winners, a few themes stand out.

First, they delivered customer outcomes that matter. These partners achieved substantial competitive wins, demonstrated measurable ROI, and created compelling use cases. They grew the business through year-over-year expansion, new logos, and recurring revenue momentum. But more importantly, they grew by creating value, not just moving product.

Second, they embraced the full power of One Cisco. They're growing across multiple architectures, bringing together networking, security, collaboration, and observability. They understand that the three outcomes customers need right now are AI-ready data centers, future-proofed workplaces, and digital resilience. And they're delivering all three.

Third, they innovated and committed to the partnership. Whether it was developing new solutions, transforming their business models, or finding creative ways to help customers realize value faster, these partners didn't stand still. They aligned proactively with the Cisco 360 Partner Program, invested in certifications and specializations, and developed joint sales engagements with us. They understood that winning together requires working together.

What This Means for the Broader Ecosystem

If you're reading this and you're not on the winners' list, don't think of this as a finish line. Think of it as a roadmap. These partners are showing what's possible when you align with where the market is going. Here's what that actually looks like:

Develop innovative solutions. Transform your go-to-market strategy. Find creative ways to help customers realize value faster. Don't just sell what exists. Co-develop new approaches with Cisco and bring them to market.

Focus on growing the business the right way. That means new logos, yes. But also upsell and cross-sell expansion. Recurring revenue growth. Buying program adoption. Year-over-year momentum across multiple Cisco architectures. Show measurable ROI and create compelling customer use cases.

Align with One Cisco. Customers don't want point products. They want integrated solutions that deliver AI-ready data centers, future-proofed workplaces, and digital resilience. Partners who can bring together the full power of our portfolio are the partners who will win.

Commit to the partnership. Get ready for Cisco 360 Partner Program. Invest in certifications and specializations. Build joint sales engagements with us. Develop technical competence in your teams. Give us feedback. Challenge us. Help us get better.

The market opportunity is massive. Customer demand for AI infrastructure, security, and digital transformation isn't slowing down. There's room for many more partners to achieve this level of excellence. The question is whether you're willing to do the work.

Looking Ahead

As we launch the Cisco 360 Partner Program in January 2026, these award winners represent the kind of partnership that will define the next decade. They're proof that when we work together, when we invest in each other's success, and when we stay focused on customer outcomes, everybody wins.

Congratulations to all our 2025 Global Award Winners. The work you're doing matters. The customers you're serving see the difference. And Cisco is proud to partner with each of you.

Let's keep moving forward together.

For the full list of winners, including our geo and regional award winners, visit Partner Summit 2025 Awards

Join the conversation on social media using #CiscoPS25 and share your congratulations with this year's winners.

We'd love to hear what you think. Ask a Question, Comment Below, and Stay Connected with #CiscoPartners on social!

Cisco Partners Facebook  |  @CiscoPartners X  |  Cisco Partners LinkedIn